65 Exciting New Startup Companies to Watch in 2023

Startups in Artificial Intelligence (AI)

4. SoundHound

• Location: Santa Clara, California
• Funding: Post-IPO Funding, $326 Million
• Investors: Bracket Capital

SoundHound utilizes innovative AI technologies that allow business owners and developers to control their brand image from any location using voice-enabled artificial intelligence. Houndify is an AI platform that can recognize speech and voice and provide voice search and assistance apps, such as Houndify. It incorporates the company’s trademarked “Speech-to-Meaning” and “Deep Meaning Understanding” technologies.

5. People.ai

• Location: San Francisco, California
• Funding: Series B, $100 Million
• Investors: Andreessen Horowitz ( a16z), Lightspeed Ventures, and Y Combinator

People.ai uses AI technology to build an enterprise revenue platform. This allows sales, marketing and customer service to provide the best customer experience by analyzing revenue opportunities. People.ai gives companies actionable insights by documenting customer activity and contacts.

6. Risques

• Location: New York
• Funding: Series A, $228.7 Million
• Investors: Poalim Equity and Winslow Capital

Riskified is an AI-powered platform that creates the best user experience for ecommerce websites by streamlining checkout processes and identifying real shoppers. Riskified is an innovative platform that enables ecommerce to be more efficient thanks to machine learning models that draw from over 1,000,000 transactions.

7. nate

• LocationNew York
• Financing: Series B, $47.3 Million
• Investors Include: Canaan Partners

The AI-powered app nate acts as a marketplace to sell a variety of products. The nate app allows users to compile lists of items they want to buy and then complete all checkouts and shipping using AI capabilities with the click of a button. Even better, nate allows users to pay in four installments. This makes it easier and more accessible to purchase the items they need.

8. Linguix

• Location: Miami (Florida)
• Funding: Pre-Seed, $1M
• Investors: FlyerOne Ventures

Next up on our list is Linguix. This edtech startup offers a new writing assistant that’s designed for non-native English speakers. Linguix allows users to not only correct writing errors in real-time, but also learn new and improved writing skills.

9. Observe.AI

• Location: San Francisco, California
• Financing: Series B, $214 Million
• Investors: Menlo Ventures and Softbank Vision Fun

Observe.AI is revolutionizing customer service. Content centers can automate repetitive workflows by incorporating AI in the software to increase revenue and retention. AI technology can provide real-time solutions for customer engagement, increasing customer satisfaction.

App Startups

10. Babbel

• Location, Berlin (Germany)
• Financing: Series B, $33.3 Million
• Investors: IBB Ventures and NGP Capital. REV

Babbel has millions of users worldwide and is the market-leading language learning platform. Babbel is the first language learning app on the market. It offers simple-to-navigate courses and bite-sized lessons that make learning a new language easier than ever. Babbel users say that they can have simple conversations in their new language within five hours.

11. Realworld

• Location: New York
• Funding: Seed – $3.5 Million
• Investors Include: Techstars, Bezos Expeditions

The Realworld app has been a revolutionary innovation for the next generation. Realworld’s easy-to use app gives young adults the tools and resources they need to successfully navigate adulthood. Realworld provides everything you need to know about getting your first pet, from tax filing help to success tips.

12. So syncd

• Location: London (United Kingdom)
• Funding: Preseed, $1 Million
• Investors: KM Capital and Upscalers

So Syncd, a sister-founded startup, is revolutionizing the way people use dating apps. So Syncd uses Myers Briggs Personality Types to match users based on their compatibility using an advanced algorithm. This is in contrast to swiping based only on physical appearance.

13. Heetch

• Location: Paris (France)
• Financing: Series A, $75.3 Million
• Investors include: Kima Ventures and Idinvest Partners

Heetch , a ride-sharing platform that focuses on late-night transportation to replace taxis, is. Heetch is taking on the ride-share giants around the world by offering low commission fees and transparent prices and destinations. Heetch is currently available for use in France, Belgium and Angola as well as the Netherlands, Algeria, Netherlands, and Morocco.

14. Blinkist

• Location: Berlin Germany
• Financing: Series B, $34.8 Million
• Investors include: Insight Partner, Greycroft

With the Blinkist app, SparkNotes will be a distant memory. This app combines key insights from over 2,500 nonfiction books into short audio tracks or 15-minute reads — all accessible from your mobile device.

15. Snappr

• Location: San Francisco, California
• Financing: Series B, $13 Million
• Investors Include: Y Combinator, Alumni Ventures

Snappr provides a one-stop solution for businesses that need content creation. The software can organize photo shoots, provide stock photos, edit capabilities, and much more. The service can be integrated with any platform, and users are allowed to create workflows.

16. Wonolo

• Location: San Francisco, California
• Funding: Series C, $190.9 Million
• Investors: Sequoia Capital and Bain Capital Ventures

Wonolo streamlines the recruitment process by connecting potential employees and businesses. Wonolo makes it easy for companies to post jobs and then have all applicants vetted and made available via their app. The app allows companies to post jobs, and applicants can apply for the job.

Beauty and Wellness Startups

17. Saie

• LocationNew York
• Funding: Seed, Undisclosed
• Investors include: Unilever Ventures and G9 Ventures

Saie, a clean-beauty startup, prioritizes affordability while maintaining the high quality of its range of skin tints and balms. Saie, a brand that is well-known for its hardworking products and celebrity endorsements (Gwyneth Paltrow is one of its investors), is fast becoming a symbol of clean-beauty.

18. Kinship

• Location: Corte Madera, California
• Funding: Early stage VC, $2.85 million
• Investors: Sugar Capital and True Beauty Ventures

Kinship follows our top list of startups to watch. Kinship, a sustainable and clean skincare brand, aims to provide ethical and effective skincare products. It has been certified by the Ocean Waste Plastics (OWP) and Forest Stewardship Councils (FSC). Each product is also cruelty-free, free of GMOs, safe for reefs, and packaged with post-consumer recycled materials.

19. Parallel Health

• Location: San Francisco, California
• Funding: Pre-Seed, Undisclosed
• Investors Include: Rhythm VC, Illumina Accelerator

Parallel Healthcare is a startup that provides personalized, science-backed solutions for skin problems such as acne, rosacea and other skin conditions.

20. Golde

• LocationNew York
• Funding: Seed, Undisclosed
• Investors: Newtype Ventures and Rose Street Capital

Golde is an accessibility-oriented skincare and wellness business that uses single-origin, golden turmeric. The company has grown beyond face masks to include a range of ingestible like coconut creamers and matcha green tea. Available in Target stores nationwide and online.

21. Tonal

• Location: San Francisco, California
• Financing: Series A, $450 Million
• Investors: Mayfield Fund and Shasta Ventures

Tonal’s startup that makes fitness equipment combines smart home gyms with AI. The equipment is mounted on walls and provides expert-led coaching tailored to each user’s goals and needs. Tonal users have access to live-recorded classes at their home gym.

22. By Humankind

• LocationNew York
• Funding: Seed, $4M
• Investors Include: SV Angel, BoxGroup

Humankind, a sustainable personal goods startup, is committed to reducing single-use plastics in consumers’ daily lives. They offer innovative personal care products, including shampoo bars and mouthwash tablets.

23. Clear for Me

• LocationNew York
• Funding: Seed, $150k
• Investors: Founder Institute

ClearForMe will be next on our curated listing of startups. ClearForMe, a beauty tech startup created for people with skin allergies, is partnered with Ulta and Credo to make it easier for allergy sufferers to shop for skincare and cosmetics online.

Blockchain Startups

24. Chainalysis

• Location: New York
• Financing: Series A, $366.6 Million
• Investors:Techstars , Accel and SV Angel

Chainalysis provides banks, government agencies and other members to the blockchain ecosystem with a multitude of resources that can help them identify and remove hacked funds. Its anti-money-laundering software aims to create safer interactions for all using blockchain technology.

25. Chain

• Location: San Francisco, California
• Funding: Secondary market, $43.7 million
• Investors: 500 startups and SV Angels

Chain offers tools to industry leaders such as Visa, Citigroup, and fintech startups to make smarter, more secure and calculated financial transactions with cryptographic ledgers systems.

26. Paxful

• Location: Wilmington, Delaware
• Funding: Undisclosed
• Investors: N/A

Paxful, unlike its competitors is a peer to peer cryptocurrency marketplace and also acts as a universal money translation. Paxful has over 300 financial networks and offers buyers and sellers both opportunities that are not available through traditional banking services.

27. Spring Labs

• Location: Marina Del Rey (California)
• Funding: Series B – $68.8 million
• Investors: 500 Startups, RRE ventures

The Spring Labs platform allows users to exchange information faster and more securely due to the startup’s use of blockchain transparency and data collection. Spring Labs reduces fraud by increasing the number of verified identities and prioritizes protecting consumer data.

28. SALT

• Location: Denver, Colorado
• Financing: Later Phase VC, $9.7 million
• Investors Include: David Namdar

The Salt platform allows users to leverage their cryptocurrency to obtain real cash loans, starting at $5,000 and lasting for up to 36 months. The platform supports Bitcoin, Ether and Dogecoin. It is also available in most US states and countries around the world.

29. Dragonchain

• Location: Bellevue (Washington)
• Financing: Corporate round, $28.3M
• Investors: Julian Sarokin and Alex Dahan

Next up on our list is Dragonchain. Dragonchain, a blockchain startup founded within Disney, has since gone on to offer innovative blockchain-based solutions to a wide range of industries including healthcare and tech.

Cybersecurity startups

30. AaDya Security

• Location: Detroit, Michigan
• Funding: Seed $4.7 Million
• Investors Include: Gaingels, Next Coast Ventures

AaDya Security, a cybersecurity startup, prioritizes accessibility. The company’s innovative security platform is easy-to-use with three levels of service to suit any business size.

31. Axis Security

• Location: San Mateo (California)
• Financing: Series B, $99.5 Million
• Investors Include: Canaan Partners, Spark Capital

Axis Security provides management and security solutions on a global basis for business applications. The startup’s zero-trust cloud security platform makes navigating between employees, partners, or stakeholders easy.

32. Confluera

• Location: Palo Alto, California
• Financing: Series B, $29 Million
• Investors Include: Lightspeed Ventures, Icon Ventures

Confluera aims to assist businesses and organizations in identifying, tracking, and managing sophisticated security threats.

33. Enso

• Location: Tel Aviv (Israel)
• Funding: Seed – $6 Million
• Investors: Jump Capital and YL Ventures

Enso, an information security startup, provides an ASPM platform (Application Security Poitment Management) that allows security teams to track, identify, and schedule all assets and tools used in application security.

34. Illumio

• Location: Sunnyvale (California)
• Funding: Series E, $557.5 Million
• Investors: Accel and General Catalyst

Illumio, a security startup, has created micro-segmentation technology that produces a zero-trust security system that prevents the spread of data center breaches.

Ecommerce Startups

35. Snackpass

• Industry: Ecommerce
• Funding: $23.1M
• Investors: Andreessen Horowitz

You don’t have to wait in line for your food when you can order it on your smartphone and pick up your order at the restaurant. You don’t even have to wait as long as you would with a drive-in.

Before Snackpass the restaurant owners worried about their customers not getting their orders. They don’t need to worry about anything with Snackpass. The app automatically takes money from the customer’s wallet when he places an order. Simple, right?

Snackpass can now be found in many universities in the US, and it is supported by some of the most prominent figures of the tech industry.

36. Cazoo

• Industry: Ecommerce
• Funding: PS80M
• Investors: DMG Ventures

Online shopping for cars? Sounds skeptical, right? Wrong! It’s now easy to buy a car right from your home.

Cazoo makes buying used cars easy. It’s an inspection-cum car selling store. Every car must go through a 150+ point inspection. The car will be delivered to your home within 72 hours after you place an order. You can return the car for free if you aren’t satisfied with it.

37. Verishop

• Location: Santa Monica (California)
• Funding: Series A, $30 Million
• Investors include: Lightspeed Venture Partners and Alumni Ventures

Verishop offers an online marketplace where you can find everyday luxury brands that cater to fashion, beauty and home. This startup aims to be the online marketplace of choice for lifestyle products.

38. Pabio

• Location: Bern, Switzerland
• Funding: Preseed, $1 Million
• Investors Include: Y Combinator, Pioneer Fund

Pabio , an ecommerce startup that democratizes interior design, is . The platform allows users to rent furniture from an interior designer and pay monthly over a period of four to five years.

39. Bellroy

• Location: Victoria (Australia)
• Financing: Series B, $8 Million
• Investors Include: Silas Capital, Lyra Growth Partners

Next on our list is Bellroy. Bellroy’s goal is to make slimmer wallets that still have style and functionality. The brand has grown to include accessories and wallets since its inception. This is a startup worth following with their “travel wallet”, a customer favorite.

40. Brandless

• Location: Draper. Utah
• Funding: Series unknown, $410.5 million
• Investors: New Enterprise Associates and GV

Brandless uses the power of the community to create hardworking products that benefit their customers and the planet. The company’s philosophy is “customers over packaging” and “people over promotions,” which allows them to offer affordable personal care products while maintaining high quality.

41. Hero

• Location: London (United Kingdom)
• Funding: Non Equity Assistance, $10 Million
• Investors Include: Sap.io, S28 Capital

Hero offers a social shopping platform which aims to support and inspire customers. It also provides a quick and simple way for customers to shop directly from the retailers. The virtual shopping experience allows users to try the product before they buy it.

42. Lookiero

• Location: Paris (France)
• Financing: Series B, $53.6 Million
• Investors: MMC Ventures and All Iron Ventures

Lookiero, a French-only online personal shopping site for women, operates in France and Spain. Customers can submit their measurements and preferences to receive a package with five items and accessories that they can keep or return. Customers who purchase all five products will receive a 25% discount

Edtech Startups

43. Jolt

• Location: Tel Aviv (Israel)
• Financing: Series B, $23.3 Million
• Investors Include: Balderton Capital, Octopus Ventures

Jolt provides a platform for workforce education that compiles a network learning spaces that are intended to provide users business training and other useful skills. Every lesson is concise and easy to understand, making it accessible to both students and professionals.

44. Sana Labs

• Location: Stockholm (Sweden)
• Funding: Series B, $20 Million
• Investors: Acequia Capital and EQT Ventures

Sana Labs will be next on our top list of startups to watch. Sana Labs uses AI for an innovative learning experience. It prioritizes individual learning to deliver training and courses to groups. Sana Labs offers a broad range of education for startups and their employees by creating science-based training programs.

45. TinyTap

• Location: Tel Aviv (Israel)
• Funding: Series B, $9.1 Million
• Investors Include: Animoca Brands, New York Angels

TinyTap provides educators with a worldwide library of educational games. Teachers can create educational games with the TinyTap platform without any programming knowledge. Families can also access TinyTap’s library free of charge or subscribe to get more premium content.

46. Trashbots

• Location: Austin (Texas)
• Funding: Seed, $100,000
• Investors Include: Sputnix ATX, Nav Sooch

Trashbots believe that every child can learn to code. The brother-founded startup makes this belief tangible by creating a robot that can teach children how to code using helpful lessons and guides.

47. Newsela

• Location: New York
• Funding: Series D, $172.2 million
• Investors Include: Techstars, Kleiner Perkins

Newsela assists teachers and educational institutions in providing modern educational content for ELA and social studies. Because it meets all state requirements for curriculum, the content can be quickly approved by education institutions.

48. GoStudent

• Location: Vienna, Austria
• Financing: Series B, $345.4 Million
• Investors: Tencent and Softbank Vision Fund

GoStudent connects students to qualified tutors online. This platform is available to students at all levels, including college, secondary and higher education. It offers one-on-one tutoring, a whiteboard and virtual classroom, as well as the ability to share screens and edit documents.

Fashion startups

49. Heuritech

• Location: Paris (France)
• Financing: Series B, $5.7 Million
• Investors: Creative Destruction Lab and SAP.iO

Heuritech uses AI technology to provide insights and analysis for brands on products and trends. Heuritech collects and analyzes real-world images from social media to help brands sell better products, increase sustainability and align with consumers’ needs.

50. Italic

• Location: Los Angeles, California
• Funding: Series Not Known, $15 Million
• Investors: Index Ventures Global Founders Capital

Italic a virtual marketplace that provides everything consumers need. Italic offers high-quality products directly from manufacturers at a substantial discount (50% to 80 percent off retail price). This gives it a competitive edge. Italic also provides technology, distribution and tools to help brands engage with a global audience.

51. Girlfriend Collective

• Location: Seattle (Washington)
• Funding: Undisclosed
• Investors: N/A

Girlfriend Collaborative is a sustainability and athleisure startup that makes trendy products out of fishing nets. The company was launched with a free campaign for leggings that helped it become a huge success.

52. Merjuri

• Location: Toronto (Canada)
• Funding: Series B – $28 Million
• Investors: 500 Startups and New Enterprise Associates

Merjuri, a direct-to-consumer jewelry company, launches new products every Monday. Their handcrafted jewelry is everyday-friendly and affordable, without sacrificing quality or ethics. Through its influencer marketing campaigns, the startup experienced rapid growth.

53. ZILIO

• Location: Melbourne (Australia)
• Funding: Pre-Seed, $110
• Investors: N/A

ZILIO, a fashion tech startup, has created a 3D dressing room that allows customers to customize their ecommerce experience.

Fintech Startups

54. Quick

• Location: San Francisco, California
• Funding: Undisclosed, $124.5M
• Investors Include: Kleiner Perkins, Index Ventures

Fast, a fintech company is speeding up how consumers shop online by offering one-click purchase capabilities and superior safety and tracking features on one platform.

55. Digit

• Location: San Francisco, California
• Financing: Series B, $66.3 Million
• Investors: General Catalyst and GV

Digit helps users understand and manage their finances. The app analyzes each user’s spending habits and budgets to determine the best amount to save each day. This helps users to achieve their financial goals and reduces anxiety about money management.

56. Truebill

• Location: Silver Spring in Maryland
• Financing: Series D – $83.9 Million
• Investors Include: Y Combinator, Accel

Truebill, an AI-powered finance application that empowers users with financial management tools and helps them achieve their financial goals. The app allows users to track and pay subscriptions and recurring bills.

57. Rally

• LocationNew York
• Financing: Debt Financing – $109.1 Million
• Investors: Accel and Global Brain Corporation

Rally is next on our list. The Rally platform makes it easy to invest in collectibles. Rally is a platform that allows members to buy and sell equity shares in collective assets. It offers services for all income levels to help them invest in collectibles like wine and sports cards.

58. Arthena

• Location: New York
• Funding: Series B, $1.2 Million
• Investors Include: Y Combinator, Foundation Capital

Arthena, a fintech startup, helps clients to make well-researched and technology-powered art market investments. Arthena leverages the power of machine learning, an advanced data pipeline, and a constantly-evolving system in order to help customers make smart and profitable art investments.

59. Plaid

• Location: San Francisco, California
• Financing: Series D – $734.3 Million
• Investors Include: New Enterprise Associates, Kleiner Perkins

Plaid solves a simple problem using high-tech solutions. This platform was created by developers for developers. Any programmer can use the Plaid API to connect with financial institutions. This allows for simple setup and payment. Plaid can be connected with Venmo and Samsung, Acorns and Betterment developers.

60. Brex

• Location: Draper. Utah
• Funding: Series D, $1.5 Billion
• Investors Include: Y Combinator, Bossanova Investimentos

Brex can be used as a middleman for companies that require more capital. The company offers much higher credit limits, and cards can be used worldwide. Brex’s products are a great choice for any ecommerce company that requires upfront capital to purchase inventory.

Food and Beverage Startups

61. Leilo

• Location: New York, New York
• Funding: Undisclosed
• Investors Include: Undisclosed

Leilo offers a refreshing, healthy alternative to energy drinks and alcoholic beverages. It also has a surprising ingredient: kava. Since then, the startup has partnered with grocers and sports leagues across the country. Leilo can be purchased directly through the web and Amazon.

62. Chef Avenue

• Location: San Jose (California)
• Funding: Crowdfunding, $280,000
• Investors: Crowdfunded Investors

Chef Avenue was a startup in cookware founded by Seema Shenoy, a serial entrepreneur. This startup is a pioneer in cookware design and manufacture. Their signature product is the Omnipan. The Omnipan is available on Amazon right now!

63. Banza

• Location: Detroit, Michigan
• Funding:Series A, $28.8 million
• Investors Include: Bossanova Investimentos, Endeavor Catalyst

Banza, a food startup, focuses on pasta products. Chickpeas are their primary ingredient. Banza is featured in many highly-respected food magazines and sold in more than 8,000 US stores. Buy Banza on Amazon today!

64. Bizzy Coffee

• Location: Minneapolis (Minnesota)
• Funding: Private, $50,000
• Investors: SOSV and M25

Bizzy coffee is the next startup to be followed. Bizzy Coffee, a cold-brew coffee startup, offers a variety of coffee products and concentrates. It has become a popular startup and is now the #1 selling cold brew on Amazon.

65. Pepper

• LocationNew York
• Funding: Undisclosed
• Investors Include: Undisclosed

Pepper offers a food-centric social networking platform that is accessible to all foodies, from chefs to foodies. Users can share their recipes, discover new food ideas, and connect with other food-lovers in one place.